Playing off of their bold new logo JOIN for Justice wanted a site design that was clean and crisp but also seemed warm and grassroots like their approach to teaching leaders in their community. Action items like donating and participating needed to be prominent and the site structure needed to guide each audience to the material meant for them. The architecture we developed was flexible enough to meet current needs, and fold in things like their National Summit when it took place.
By staying within WordPress, their existing CMS staff were able to get up to speed quickly on administration of their new site. Embedded videos and profile sidebars help to connect their people centric focus with their new national scale.
The website is only semi-responsive due to budgetary constraints but serves well for their target audiences.
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