The Education Partnership for Children of Conflict
strategy | branding | design | implementation | email
visit the site »

The Education Partnership for Children of Conflict (founded by Gene Sperling and Angelina Jolie and announced at the Clinton Global Initiative in 2007) wanted a Web site that explained their unique collaborative approach to bringing education to kids in the worst circumstances.

Originally we helped them to create a very basic site explaining how the partnership of over 30 of the world’s top organizations work together to educate children in war torn and devastated areas. In the following months we have been working closely with the Partnership and technologist Dagwood Reeves to expand the site with a more detailed description of partner activities and a one of a kind donation portal.

The Partnership wanted to not only raise awareness in the general public but also to provide easy ways that everyone could contribute to the on the ground work of these organizations. Each project in the registry is set up to raise a specific amount and every donation goes towards the total.

We also worked with the Partnership to help them define their brand for current marketing and future outreach. The visual identity is a simple expression of their purpose. Their style and palette reflect the hope filled promise of their cause and urgent nature of the action needed to fulfill that promise. Every aspect of their online presence supports the operating premise; working together organizations and individuals can do what’s needed to make sure every child has access to the education they need to build their future and the future of their communities.