about
gardner-madras | strategic creative specializes in online strategies, design and technology implementation for progressive nonprofits and socially responsible businesses. A passionate work ethic and strong experience with nonprofits, issue based campaigns, User Interface and email marketing impart a unique set of capabilities to benefit progressive organizations.
Find out more about the company below:
This is a socially responsible business always trying to make things better.
We are committed to contributing positively to the all of communities we are a part of — local, global, professional and intentional.
We believe in taking responsibility, giving back and paying forward. We believe in competence, excellence, honesty, fair play and having fun. And in acceptance, respect and inclusion — as professional communicators, that just makes sense.
Some examples of how we define our commitment to these values.
-
- We seek to reduce our impact on the environment through use of recycled, ethically produced and renewable materials wherever possible.
- We have made a conscious decision to conduct the vast majority of our business by electronic and telephonic means to drastically reduce fuel consumption. And to store and transmit business information electronically whenever possible to reduce paper use.
- We have an ongoing commitment to continue volunteering time, skills and knowledge to all communities.
- We believe we have a responsibility to continually seek out ways to improve ourselves, our communities and the world around us.
A brief history of company principal heather gardner-madras.
heather gardner-madras (aka hgm, aka me) began gardner-madras | strategic creative to provide progressive nonprofits and socially responsible businesses with access to experienced online strategy, design and execution. A deep Web generalist, I wanted to share lessons learned the hard way and exciting new ideas with great groups engaged in improving social and environmental conditions around the world.
Much of this proficiency was acquired during my years at Carol/Trevelyan Strategy Group (CTSG), a division of Kintera, Inc (now Blackbaud). Combined with a BFA degree and life experience, my work on many issue based campaigns and coalitions has provided a unique understanding of the nonprofit perspective. In my current business a deep knowledge of primary tools and new technologies creates the ability to find a best of breed solution for any project.
Combining an extensive background in design, the web, and communications with a quality network of proven creative and technical partners allows the flexibility to provide full service solutions. Partnering with experts in field we can help manage all of our clients’ creative, communications, marketing and technology needs.
We bring together the right plan and team to make your project a success.
We begin by listening - Most projects begin with a phone call to see what your needs are and if we can help. We want to submit the most useful proposals we can to make sure you get all the information you need to make a decision up front including detailed estimates and suggestions you might not have considered.
For larger projects or special skills needed to ensure your success, we reach out to our extensive network of partners to find the right people for each area and either introduce you or provide complete project oversight.
After we engage with a client we use an effective worksheet and meeting process to help work through your requirements for technology and creative in detail. We’ll work with you to develop a project plan and any other planning documents needed to make sure everyone understands the big picture and all the parts.
Throughout any project we’ll keep you up to date on hours, progress and any potential pitfalls in time to keep them from gumming things up.
We only charge for time actually used on projects to keep costs low when we can. We know how far a dollar needs to stretch for nonprofits so we work efficiently and are always looking for smart ways to help you save money.
